# Changelog
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{% update date="2026-04-15" %}
## Ask AI Assistant
A new **Ask AI** button is now available in the Help menu across all dashboard pages. Click the **?** icon in the sidebar footer, then select **Ask AI** to open an AI-powered assistant that can answer questions about the GrowthFactor platform — without leaving the app.
The assistant comes with suggested questions to get you started, like "How do I create a new deal?" and "How do I search a site?", and can help you navigate features, understand data, and troubleshoot issues in real time.
### Sites Page
Stores now open on a full dedicated page instead of the previous edit modal. Click any store in **My Stores** to open its detail page with a header, breadcrumb navigation, and four stat cards (Square Footage, Annual Sales, Sales / Sq Ft, and Open Date).
* Inline editing — click any store field to edit it in place with instant save
* Tags — add, remove, and create tags with autocomplete from your org's tag library
* Demographics — for geocoded stores, view trade-area demographics grouped into collapsible categories (Population, Income, Households, Education, and Growth) with top metrics highlighted
* New "Create Store" page — dedicated page with address autocomplete, store detail fields, tags, and a save bar
### Smoother Org Switching
Switching between organizations is now more reliable:
* Same-org click — clicking the org you're already in no longer triggers a full reload — it shows a quick "Already in \[org name]" instead
* Member names — now update immediately after switching orgs
* Demographics — now always reflects the current org's settings after a switch
* Missing deals — navigating to a deal that doesn't exist in your new org now shows a helpful message instead of a broken page
### Other Improvements and Fixes
* The Help menu now shows a live colored dot showing whether the platform is operational, degraded, or experiencing downtime
* GrowthFactor Score lenses now display in consistent chronological order instead of random order
* Fixed a bug that could cause GrowthFactor Scores to fail to load intermittently
* Fixed duplicate map layers appearing after navigating between deals
* Creating a store with an invalid address now returns a proper error message instead of failing silently
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{% update date="2026-04-08" %}
## Improvements and Bug Fixes
**Percent and Raw Toggle on Demographic Charts**
Demographic bar charts now include a toggle to switch between percent and raw value views, making it easier to compare data in the format most useful to your analysis.
**Vehicle Traffic GrowthFactor Score Lens**
Vehicle traffic data is now available as a GrowthFactor Score lens, giving you an additional dimension for evaluating site potential.
**Referral Button in Sidebar**
A new referral button has been added to the sidebar, making it easy to share GrowthFactor with colleagues and partners.
**Other Fixes**
* GrowthFactor Score lenses and results are now saved correctly on shared maps
* Fixed multi-point cannibalization not correctly including total store cannibalization data
* Fixed shared map creation failing when deal stages were duplicated
* Fixed an error that occurred when clicking "Done" on circle draw without drawing a circle
* Fixed demographic data failing to load in certain configurations
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{% update date="2026-04-01" %}
## Temporary Brand and Category Filtering
You can now personalize which brands and categories display on the Tracked POIs layer directly from the map. Click **Edit what's shown** under the Tracked POIs toggle to add or remove specific brands and categories from the display. Click **Apply** to confirm your changes, **Reset** to revert, or **Sync** to match your organization's current settings.
These edits are temporary and scoped to your session — they don't affect other team members or change your organization's permanent settings. For permanent changes, update your organization's presets in Organization Settings.
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### Other Improvements
#### Other Improvements
**Map Previews on Deal Dashboard**
Deal cards on the Deal Dashboard now display a map preview thumbnail instead of the previous analysis icon. Click the preview to jump directly into the full site analysis map, making it easier to visually identify and navigate to deal locations.
**GF Score Lens Weights and Data Source Configuration**
GrowthFactor Score lenses can now be weighted to reflect what matters most to your concept — if one or two scoring dimensions are more important, their weights can be increased so they contribute more to the overall score. Lens descriptions and data source connections can also be customized per lens. Reach out to the GrowthFactor team at to configure your lenses.
> :rotating\_light: **Known Issue**: The Shared Maps feature currently **re-generates the enhanced GrowthFactor Score** when it is shared. This will be addressed in the next release
**Updated Help Menu**
The help menu has been redesigned with a new icon-based layout in the sidebar, providing quick access to documentation, the product roadmap, feedback, and keyboard shortcuts.
**Other Fixes**
* Decimal radii are now supported for ring-based trade zones (e.g., 1.5 miles, 0.75 miles)
* Analog details modal now displays actual store numbers from your company instead of generic numbering
* Improved toggle interaction for site property fields based on user feedback
* "Save Changes" button on settings pages is now larger and more noticeable
* Hidden Dataplor score from the interface
* GF Score regeneration now properly regenerates all lenses when triggered from the Deal page
* GF Score prompts updated to provide more detailed answers and reasoning
* Tracked Businesses lens now includes distance context for improved analysis quality
* Admin users can now upload PDFs directly to the files page
* Added support for cannibalization in models
* Fixed heatmap layer not appearing on shared maps
* Fixed deal file updates sending incorrect format when modifying existing deals
* Fixed site ID names displaying with a `#` prefix in the analogs list
* Fixed text overflowing the text box during file uploads
* Removed foot traffic sort option from shared maps when foot traffic data is not shared
* Various UI refinements and styling improvements
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{% update date="2026-03-24" %}
## GrowthFactor Score Customization
Customize the prompts and data sources for GrowthFactor Score Data to make scores more accurate, helpful, and relevant to your business.
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{% update date="2026-03-20" %}
## Category & Name-Based Tracking
Competitive filtering now works by both category and name, across company size. In your settings, you can specify both names to track and categories to track. The UI displays results limited to your selections, with a gated number of categories or brands per account.
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{% update date="2026-03-18" %}
## New Full Deal Pages
We have shifted from the deal modal to full dedicated deal pages. Deals now open on their own page instead of a modal overlay.
* Responsive full-page layout with activity sidebar
* Centralized file uploads — single drag-and-drop for all file types, with tagging after upload
* Google Drive-style file cards with thumbnail previews, file info, and in-browser file previews
* Multi-file upload with per-file renaming
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{% update date="2026-03-04" %}
## "Local Business" Renamed to "Visitation"
We've renamed the "Local Business" section to "Visitation" across the platform, including in data cards, map popups, and report exports. This better reflects what the section actually covers: foot traffic data and nearby business rankings.
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{% update date="2026-03-04" %}
## Separate Share and Export Buttons
We've split the "Share & Export" button into two separate actions — "Share" and "Export" — each with its own dialog.
The Create Shared Map dialog now gives you granular control over what recipients can see. You can toggle visibility for specific data (Forecast, Visitation), individual cards (Analogs, Demographics, Score, etc.), and choose whether to limit the map to a territory boundary. All currently visible layers, including custom data layers, are included automatically.
The Export Report dialog lets you quickly select which sections to include in your print or Excel export without any of the sharing options getting in the way.
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{% update date="2026-02-12" %}
## See Existing Store Foot Traffic
Existing store foot traffic and trade zone data can now be viewed with a click for any pin on a map.
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{% update date="2026-02-05" %}
## "Open Report" Button for Sited Analysis Map
New "Open Report" button lets you analyze competitors on the Sited Analysis Map. When you click on a business on the map to see its visits, you can now open a report and run a GrowthFactor search on that specific location. This lets you dig into competitor demographics, customer draw, and potential brand cannibalization.
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{% update date="2026-02-05" %}
## Edit Deal Names in Deal Dashboard
Deal names can now be customized instead of just showing the address. This makes it easier to identify and manage deals the way you think about them.
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{% update date="2026-02-04" %}
## Customizable Forecasting Models with Flexible Feature Selection
You can now have our team use arbitrary site data to forecast anything — from sales, to memberships, to sales of specific retail baskets. Select from multiple forecasting models directly in the platform. Instead of filtering out sites to adjust your forecast, we now create tailored models for your store sets. Note that this means your selected filters will no longer affect your forecasting results.
We've also updated Excel and PDF exports to reflect which model and inputs were used to produce the forecast. Reach out to our team at to build and start using new models!
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{% update date="2026-02-04" %}
## Added Button in Sidebar to Product Docs
Added a "Help & FAQs" in the sidebar that links to the product documentation. This documentation explains each feature and how to use them. It also elaborates on best practices, tips, and frequently asked questions.
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{% update date="2026-02-04" %}
## Remove Forecasting Card for Users Without the Feature
For organizations that don't have forecasting models, we have hidden the forecasting card. This removes the default data from the site analysis page and report exports, streamlining the user experience.
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{% update date="2026-02-04" %}
## Bug Fixes and Minor Changes
**Minor Updates**
* Renamed "Quick Search" page to "Site Analysis"
* Renamed sales PSF on platform to "Forecast Midpoint" to better fit new, more general models
* Brand behavior inputs are now validated, and will error with "Invalid Brand Name" when incorrect slug is used
* Adding a brand behavior now auto-scrolls to the new row
* Deleting presets now requires confirmation, preventing accidental deletions
* Minor spacing and styling adjustments
* "Share" button has been renamed to "Share & Export" in hints and descriptions
* Added labels to "Download Deals" and "Dropbox" buttons on Deal Dashboard
**Bug Fixes**
* Improved foot traffic local totals for competitors/complements
* Fixed a bug where the address column from a CSV upload was ignored if a latitude and longitude were also provided
* Removed the toggle between Sales PSF and Total from sales forecasting — users can still toggle the results by clearing or re-entering the square footage
* Prevented saving brand settings changes while the page is still loading
* Corrected formatting on confirmation popups when optional label or cancel buttons are displayed
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{% update date="2026-01-23" %}
## Bug Fixes — Jan 23, 2026
This release resolves several bugs, including issues with foot traffic data, layer visibility, sales reporting, and version updates for the GrowthFactor tool.
* Foot traffic is now yearly
* Share Zoning Layer on Shared Maps
* Preserve layer visibility when you refresh the page
* Fix bug on total sales not showing in analog comparison screen
* Banner to indicate when a new version of GrowthFactor is available
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{% update date="2026-01-23" %}
## Scroll Bar Hidden When Not in Use
The scroll bar on the POI data card now disappears when not in use, improving the appearance of screenshots taken of the data card for analysis.
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{% update date="2026-01-14" %}
## Maps in PDFs
Improved PDF maps — the ability to include maps in PDFs has been added, improving exports from the platform.
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{% update date="2026-01-13" %}
## Users Can Now Persistently Access Their Reports
Users can now persistently access and customize their reports and analyses:
* Re-access the reports and analyses you have done for a site on the Deal Dashboard, allowing you to build upon your previous work
* Attach multiple analyses to each deal, allowing you to do "what ifs" and see how the numbers change if you tweak analysis parameters
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{% update date="2026-01-05" %}
## Integrated Data Sources Provide Comprehensive Business Insights
Integrated data sources provide comprehensive business insights by enabling access to a range of Tier 1 data, including customer site metadata, foot traffic, places data, and demographics. This lays the groundwork for incorporating additional data sources into our modeling — including site-specific metadata, foot traffic, and more.
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{% update date="2026-01-02" %}
## UI Refresh
Refreshed UI with improved map functionality:
* Easier access to create deals, share, and export
* Larger map view
* Clicking on a tracked business takes you directly to that business
* More demographic data highlights available
* Ability to run analysis by clicking on a map marker
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{% update date="2026-01-02" %}
## Remove Non-Logo Logos
Resolved customer feedback that single-letter logos can be confusing, especially when viewed at a distance, by removing non-logo logos.
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{% update date="2025-12-04" %}
## Growth Factor Analysis and Recommendations
The GrowthFactor Score feature provides an AI-powered analysis of a business's growth potential, synthesizing recommendations to help optimize their growth strategy based on factors like the surrounding area, market trends, and positioning.
{% endupdate %}
{% update date="2025-12-04" %}
## Deal Dropbox
The new Deal Dropbox allows external parties to quickly submit new sites to retailers. It automatically tags the submitted sites, runs them through the GrowthFactor AI model to generate a score and revenue forecast, and adds the deals to the retailer's dashboard. The Dropbox can also extract data from site flyers, eliminating the need for manual data entry.
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{% update date="2025-12-04" %}
## Unlimited File Uploads on Deal Dashboard
The Deal Dashboard now allows for unlimited file uploads, providing users with greater flexibility and storage capacity to manage their deals more effectively.
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{% update date="2025-12-04" %}
## Deal Dashboard Print, Export, and Other Minor Improvements
The Print Deal Dashboard has been updated to improve its functionality and user experience. We also enabled the ability to export to Excel, along with some performance improvements.
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{% update date="2025-11-17" %}
## Easier Way to Send Feedback
Contact button in the sidebar makes it easy to send us feedback.
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{% update date="2025-11-11" %}
## Customizable Shareable Maps
Brokers and franchise developers can now customize the insights they share with prospects, allowing them to highlight the most relevant data that supports their narrative without overwhelming the viewer.
* Toggle on/off key map layers or data panels: Demographics, Psychographics, Foot traffic trends, Vehicle counts, Competitor locations
* Shared version shows only what's selected — clean, focused, and persuasive
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{% update date="2025-11-09" %}
## Hide Cannibalization on Shareable Maps
You can now hide cannibalization on shareable maps, along with any other analysis dimension.
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{% update date="2025-11-03" %}
## Custom Layer Mapping
Comprehensive custom data layer functionality that enables users to create, edit, combine, and analyze custom geographic boundaries. This unlocks new spatial analysis capabilities for clients, allowing them to define territories that match their business needs and overlay custom data within those boundaries, leading to more informed location decisions.
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